Of course a streaming service is only as good as its catalogue, and while Discovery isn’t exactly pumping out award winning dramas, it does lay claim to Food Network, HGTV, and the Discovery Channel, which all do respectable business on live TV. During a call with investors, CEO David Zaslav hinted that the corporation had retained control over pretty much every show in its network, having refrained from licensing out its content to other services. This means that when the new service eventually launches, it should have access to virtually every show the company owns, which could be a large streaming library for an audience that typically relies on live TV broadcasts.
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While there are a lot of subscriptions out there vying for the attention of consumers, Discovery has remained competitive by offering an alternative experience. The network focuses largely on unscripted content related to food and lifestyle topics, and also has some significant investments in sports broadcasting for European audiences. While exact details were sparse, Zaslav did state that the company will be presenting a ‘roadmap’ for the planned service in early December, which will hopefully clarify some of the big picture details.
In theory, this streaming service should offer a significant boon to Discovery, which has seen a slight fall in revenues due to the pandemic. While it was able to temporarily offset these losses due to a tax cut and some cost-cutting, the company will no-doubt be grateful to have an additional revenue stream coming in sooner rather than later. With sensible pricing and a strong focus on a specific target audience, the Discovery streaming service could be a strong option for those with particular media interests.
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Source: Variety
